Improving The Customer Experience Through A Digital Supply Chain

DowDuPont is undergoing a fundamental shift in how it operates as a company by investing in digital transformation across supply chain, commercial, and manufacturing disciplines with the intent of improving the customer and employee experience. The objective of this project is to design a digitally-enabled demonstration of a Dow customer’s experience for the order-to-fulfillment process, expressed through the customer’s perspective.

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Student Team:
Jeff Eyler — Master of Business Administration
Jerry Li — Master of Business Administration


Project Sponsors:
Scott Winstead — Innovation Director, Integrated Supply Chain
Jane Zdrojewski — Commercial Partner, Integrated Supply Chain
Jeff Tazelaar — Digital Fulfillment Center Director, Integrated Supply Chain


Faculty Advisors:
Hyun-Soo Ahn — Ross School of Business
Ruiwei Jiang — College of Engineering

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