Skip to main content

Stoneridge: Refining the Stoneridge Program Launch Process

Stoneridge, Inc. Logo
2019

STUDENT TEAM:
Stephanie Hoglund – EGL (BSE/MSE Industrial and Operations Engineering)
Laura Malecky – Master of Business Administration

 

PROJECT SPONSORS:
Melissa Lindquist – Vice President of Program Management Control Devices Division
Scott Skelton – Senior Program Manager Control Devices Division

 

FACULTY ADVISORS:
Lisa Pawlik – Ross School of Business
Fred Terry – College of Engineering

The team studied Stoneridge’s product launch practices across multiple locations after launches experienced delays and added costs. It mapped actual and intended workflows and recommended a more consistent program launch process to improve coordination and reduce post-launch expense.