
Balancing the need for immediate results with the need to build innovation, he implemented a multidimensional analysis that included organizational design and optimal go-to-market approaches in developing the company’s supply chain strategy. His three-year Selling, General, and Administrative Expenses (SG&A) glide path by function supports a new end-to-end distribution network that has the capabilities of meeting the company’s growing needs for the foreseeable future. In restarting ConAgra’s Network Optimization Program in FY14, he built a pipeline of $85 million in approved projects, and his new synergy pipeline delivered $70 million in synergies in its first year alone.
Before becoming Vice President, he served for eight years in a variety of leadership roles. As Senior Director of Program Management, he headed a team that saved the company more than $150 million and spearheaded one of its largest, highest-profile, and most successful projects to date: the Slim Jim Recovery, a total transformation from disaster recovery to new site startup. During that time, he also led end-to-end project management for numerous strategic initiatives across the Supply Chain organization, including mergers and acquisitions integration and the network optimization of more than 100 manufacturing plants and distribution centers. In taking over a Wisconsin site needing a culture shift, he created the playbook for restructuring salaried teams and departments, creating cost savings of 40 percent and improving year-over-year performance across all eight safety and financial metrics.
Before joining ConAgra, Craig served as Director of Operations for Olson Logistics (now ODW) and held roles at Total Logistics Control (now Ryder [NYSE: R]) and Ernst & Young.
Craig earned a bachelor’s degree in Business Administration, with majors in Supply Chain and Marketing and a minor in Finance, from Central Michigan University. Craig serves on the Industry Advisory Board of the Tauber Institute for Global Operations at the University of Michigan.